Archive for February, 2010

The Ultimate Marketing Plan: Find Your Hook. Communicate Your Message. Make Your Mark.

February 28th, 2010

  • ISBN13: 9781593374969
  • Condition: NEW
  • Notes: Brand New from Publisher. No Remainder Mark.

Product Description
The Ultimate Marketing Plan, 3rd Edition is all you need to find your unique selling proposition and deliver it to the right prospects. You, too, can benefit from the easy step-by-step system that has already helped more than 5 million business owners!
This guide shows you how to put together the most promotable message possible for any product or service including: Getting free advertising Fueling word-of-mouth Communicating effectively
Filled wit… More >>

The Ultimate Marketing Plan: Find Your Hook. Communicate Your Message. Make Your Mark.

Permission Marketing : Turning Strangers Into Friends And Friends Into Customers

February 27th, 2010

Product Description
The man Business Week calls “the ultimate entrepreneur for the Information Age” explains “Permission Marketing” — the groundbreaking concept that enables marketers to shape their message so that consumers will willingly accept it. Whether it is the TV commercial that breaks into our favorite program, or the telemarketing phone call that disrupts a family dinner, traditional advertising is based on the hope of snatching our attention away from whatever we are doin… More >>

Permission Marketing : Turning Strangers Into Friends And Friends Into Customers

The Marketing of Evil: How Radicals, Elitists, and Pseudo-Experts Sell Us Corruption Disguised As Freedom

February 27th, 2010

Product Description
Americans have come to tolerate, embrace and even champion many things that would have horrified their parents’ generation—from easy divorce and unrestricted abortion-on-demand to extreme body piercing and teaching homosexuality to grade-schoolers. Does that mean today’s Americans are inherently more morally confused and depraved than previous generations? Of course not, says veteran journalist David Kupelian. But they have fallen victim to some of the most stu… More >>

The Marketing of Evil: How Radicals, Elitists, and Pseudo-Experts Sell Us Corruption Disguised As Freedom